Search Engine Optimization Tutorial

Search engine optimization, although a slow and at times tedious process can nevertheless be very profitable if done correctly. This search engine optimization tutorial will show you some basic steps you need to take to maximize your chances of getting organic search engine traffic.
There are two main ways to optimize a site and that is on page and off page optimization. Off page is more important but that does not mean you should ignore on page optimization.
Ultimately what really matters is do you have content that other people will want to link to and tell others about. You have heard it before ‘Content is king’, that is true as long as you also have ‘unique’ content. So come up with great content your visitors will love and will want to put on their sites. This is the effortless way to get one way backlinks.

On page optimization simply involves making sure that you put your site and page keywords in the title, description and keyword tags. Also bold the keyword once in the body and also add it in an H1 header tag.

Off page involves getting backlinks to your site. You can take part in reciprocal linking programs or write articles and submit them to article directories to get those valuable one way links. Make sure to put your keyword rich anchor text in the signature of your articles to improve your ranking for that keyword.

The best way to get backlinks is to create compelling content so think of things you can do to make your visitors want to link to your site. The biggest key is to be consistent and do it over time. SEO Optimization can take at least a few weeks to a few months and is a constant process so take it one step at a time and have patience.
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